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From: <m.withers@ge*.co*>
Date: Tue, 7 Nov 95 04:47:00 UTC 0000
To: lwilliam@hs*.uv*.ca*
Cc: techdiver@terra.net
Subject: DRYsuit Survey & Incentive
GEmail
 Item    4375037                 95/11/06        20:45

From:   LWILLIAM@HS*.UV*.CA*@INET#    Internet Gateway
 To:     TECHDIVER@TERRA.NET@INET#       Internet Gateway
 Sub: DRYsuit Survey & Incentive

  Please send any comments, questions, concerns or elaborations
 to lwilliam@hs*.uv*.ca*.


1)  Have you ever used a DRYsuit?  [1]
     1)  Yes
     2)  No

2)  Why do you use a     DRYsuit?  Please "x" all that apply.
     [x] Recreational Diving
     [ ] Instructional
     [ ] Commercial diving
          [ ] Rescue
          [ ] Fishing
          [ ] Construction
          [ ] Vessel maintenance
          [ ] Underwater Recovery/Salvage
          [ ] Underwater Photography
          Other (specify) [ _______________ ]
     [ ] Research / exploration
     Other (specify) [ _______________ ]

3)  Where do you dive?  [3]
     1)  In fresh water
     2)  In salt water
     3)  Both

4)  Do you dive in? Please "x" all that apply.
     [ ] Rivers
     [x] Lakes
     [x] Ocean
     [ ] Caves
     Other (specify) [ _____________________________ ]

5)  How often do you use your DRYsuit? [4]
     1)  1-5 times a year
     2)   6-10 times a year
     3)  11-20 times a year
     4) >20 times a year

6)  Which months of the year do you usually dive? Please "x" all
 that apply.

     Jan[ ]
     Feb[ ]
     Mar[x]
     Apr[x]
     May[x]
     Jun[x]
     Jul[x]
     Aug[x]
     Sep[x]
     Oct[x]
     Nov[x]
     Dec[ ]

 7)  In which U.S. states have you used a DRYsuit?

     [ ]  AL Alabama
     [ ]  AK Alaska
     [ ]  AZ Arizona
     [ ]  AR Arkansas
     [ ]  CA California
     [ ]  CO Colorado
     [ ]  CT Connecticut
     [x]  DE Delaware
     [x]  DC District of Columbia
     [ ]  FL Florida
     [ ]  GA Georgia
     [ ]  HI Hawaii
     [ ]  ID Idaho
     [ ]  IL Illinois
     [ ]  IN Indiana
     [ ]  IA Iowa
     [ ]  KS Kansas
     [ ]  KY Kentucky
     [ ]  LA Louisiana
     [ ]  ME Maine
     [x]  MD Maryland
     [ ]  MA Massachusetts
     [x]  MI Michigan
     [ ]  MN Minnesota
     [ ]  MS Mississippi
     [ ]  MO Missouri
     [ ]  MT Montana
     [ ]  NE Nebraska
     [ ]  NV Nevada
     [ ]  NH New Hampshire
     [x]  NJ New Jersey
     [ ]  NM New Mexico
     [x]  NY New York
     [ ]  NC North Carolina
     [ ]  ND North Dakota
     [ ]  OH Ohio
     [ ]  OK Oklahoma
     [ ]  OR Oregon
     [x]  PA Pennsylvania
     [ ]  PR Puerto Rico
     [ ]  RI Rhode Island
     [ ]  SC South Carolina
     [ ]  SD South Dakota
     [ ]  TN Tennessee
     [ ]  TX Texas
     [ ]  UT Utah
     [ ]  VT Vermont
     [x]  VA Viginia
     [ ]  WA Washington
     [x]  WV West Virginia
     [ ]  WI Wisconsin
     [ ]  WY Wyoming

8)  What temperature range do you use DRYsuits in?
     Coldest:  [36] Degrees Fahrenheit
     Warmest:  [70] Degrees Fahrenheit

9) What is the greatest depth you regularly dive to?  [_130_]
 feet seawater

10)  Please list DRYsuit brand names or manufacturers you are
 aware of.
     [Otter________________________________________________]
     [Henderson____________________________________________]
     [Posiden Unisuit______________________________________]
     [Typhoon______________________________________________]
     [Viking_______________________________________________]
     [DUI__________________________________________________]
 11)  Which DRYsuit brand(s) are you currently using? If not using
 any, go to the next question.
     [Otter  (made in UK)__________________________________]
     [Henderson____________________________________________]
     [_____________________________________________________]
 12)  Which DRYsuit brand(s) have you used in the past?
     [Otter________________________________________________]
     [Henderson____________________________________________]
     [_____________________________________________________]
     [_____________________________________________________]
     [_____________________________________________________]

13)  What publications do you read for information about water
 related activities?
     [Scuba Times__________________________________________]
     [Rodales______________________________________________]
     [Dive Training________________________________________]
     [Sport Diver__________________________________________]
     [Alert Diver__________________________________________]
     And until recently, Underwater USA
 14)  What ONLINE resources do you use for information about water
 related activities?

     NAME  [DC-Scuba List__________________]
     URL[http://www.his.com~tom/dc-scuba.html]
     E-Mail Address[Tom.Rettie@hi*.co*]

     NAME [Techdiver list_______________________________]
     URL[___??____________________________]
     E-Mail Address [ techdiver@terra.net___________]

     NAME[Scuba forum - AOL______________]
     URL[_______________________________]
     E-Mail Address[America on Line - AOL.com]

     NAME[ Scuba forum - Genie___________]
     URL[_______________________________]
     E-Mail Address[ Genie Information Services - Genie.com]
     NAME[_______________________________]
     URL[_______________________________]
     E-Mail Address[_______________________________]

     NAME[_______________________________]
     URL[_______________________________]
     E-Mail Address[_______________________________]


15)  How did you become aware of the DRYsuit brand you are
 currently using? [4]
     1) Mail flier
     2) Recommendation by your Diving Association
     3) Trade Show
     4) Recommended by Buddy
     5)  Publication
     6)  OTHER
 15A)  If your answer was "E" or "F" please explain:
     [ _______________________]

16)  How have you acquire DRYsuit(s) for personal use? Please "x"
 all that apply.
     [x]  Purchased from retailer
     [x]  Purchased from manufacturer directly
     [ ]  Purchased at trade shows
     [ ]  Purchased second hand
     [ ]  Rented from retail store
     Rented from OTHER: [____________________________]
     [ ]  Provided by employer
     OTHER: [________________________________]

17)  What are the important features of a DRYsuit on which you
 base your purchase decision?
 Please indicate by percentage the importance of each factor.
     Brand                 5  [ 5 ]%
     Price                 2  [25 ]%
     Quality               1  [25 ]%
     Design                3  [20 ]
     Serviceability        4  [ 5 ]%
     Other [ FIT ]_________3  [20 ]%
                              -------
                              100%

18)  How important are the following elements of product DESIGN?
     Style               [ 20  ]%
     Color               [ 10  ]%
     Material            [ 50  ]%
     Zipper Placement    [ 20  ]%
                         -------
                         100%

19)  How important are the following aspects of product QUALITY?
     Durability          [ 30 ]%
     Thermal protection  [ 40 ]%
     Thermal flexibility [ 10 ]% (winter/summer)   NOT SURE I
                                          UNDERSTAND THIS CATEGORY
     Weight              [  5 ]%
     Drying time         [  0 ]%
     Buoyancy            [  5 ]%
     Easily Stored       [  0 ]%
     Tear Resistance     [ 10 ]%
                         -------
                         100%

20)  How important are the following aspects of product
 SERVICEABILITY?
     Delivery            [  5 ]%
     After sale service  [ 10 ]%
     Ease of repair      [ 15 ]%
     Ready / Tailor made [ 50 ]%
     Additional features [ 20 ]%
                         -------
                         100%

21)  Which price range do YOU consider reasonable to purchase a
 DRYsuit which suits YOUR needs?  [3]
     1)  <US$600
     2)  US$600-800
     3)  US$800-1,000
     4)  US$1000-1,200
     5)  US$1,200-1,400
     6)  US$1,400-1,600
     7)  >US$1,600



22)  What do you do with a DRYsuit when you are done with it?  [1]
     1) Sell to another diver
     2)  Sell to a dive shop
     3)  Give it away
     4)  Throw it away
     5) OTHER
 22A)  If OTHER, please explain:
 [_________________________________________]

23) Please list any diving related associations you belong to:
 [ Atlantis Rangers Dive Club, Greenbelt, Maryland ____________]
 [ Atlantic Wreck Divers, Silver Spring, Maryland______________]
 [ Olney Scuba Club, Olney, Maryland___________________________]
 [ DAN_________________________________________________________]
 [ ____________________________________________________________]

24)  Do you have the authority to recommend or purchase DRYsuits
 for any organization? [ 2]
     1) Yes
     2) No
 24A) If Yes, please specify
 [____________________________________________________]

25) What age group do you fall in?  [4]
     1)  <21
     2)  22-30
     3)  31-40
     4)  41-50
     5)  51-65
     6)  >65
 26)  What is your annual income? [2]
     1) <US$30,000
     2) US$30,000 - 50,000
     3) US$50,000 - 70,000
     4) >US$70,000
     5)  Prefer not to state

27)  What is your gender?  [2]
     1)  Male
     2)  Female

28)  What is your occupation?  [ Contracts Manager_____________]

     If you would like to expand on any points, please send a
 separate response with the subject heading "supplement."  Feel
 free to send printed materials to:

     Luke Williams, MBA Candidate
     c/o University of Victoria School of Business
     P.O. Box 3015, MS 8264
     Victoria, British Columbia
     Canada V8W 3P1

     ...or FAX (604) 721-6630



=END=

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