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Kevin, I feel I should respond since others may have taken my comments the same = as you. I certainly did not mean to imply that dive stores are immune to th= e natural laws of supply and demand. My point is that many businesses, diving and not diving, have gone bankru= pt attempting to control markets unsuccessfully. Dive stores definitely are= subject to the laws of supply and demand. The problem is that there is d= emand for substandard training and that is what is rewarded by the consumer. T= his should be self evident because if there were not demand for substandard training, there would be no substandard training. For free markets to work effectively the consumer needs to be informed. = For example, if you were offereed a bottle of Nitrogen for $1 to dive and a b= ottle of air for $5 to dive, you would choose to spend more and take the air(assuming your not going too deep). Why...because you have knowledge = that you will die if you dive pure nitrogen. A large part of our dilemma is t= hat the consumers are getting there information from strokes in the first pla= ce. BTW, John Gault is not my brother, he is my father. "Kevin Connell" <kevin@nw*.co*> wrote: At 05:25 PM 3/14/2000 -0600, John Gault's Evil Twin Brother wrote: >As for unprofitability, the problem is that the general public(consumers= ) >determine this to a great extent and there is definitely no controlling >consumers. Many have gone bankrupt attempting this. Yes, the diving industry alone is the only place on the planet = where supply and demand don't determine price. The more likely = explanation is dive facilities go bankrupt because they don't understand = the basic rules of economics in a competitive environment. ---------------------------------- Kevin Connell <kevin@nw*.co*> NW Labor Systems, Inc http://www.nwls.com Res tantum valet quantum vendi potest. (A thing is only worth what someone else is willing to pay for it) ---------------------------------- ____________________________________________________________________ Get your own FREE, personal Netscape WebMail account today at http://webm= ail.netscape.com. -- Send mail for the `techdiver' mailing list to `techdiver@aquanaut.com'. Send subscribe/unsubscribe requests to `techdiver-request@aquanaut.com'.
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